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Unleash the Athlete is an educational company for Coaches and Athletes in the area of Leadership, Mental Resiliency, and Character Development. 

The Elite Athlete program consists of an introduction call, followed by 6 30-minute calls over a span of 2-3 months. All calls are via zoom or mobile phone. Short check-in calls/texts are included and vary depending on the athlete’s needs and availability. All athletes get access to the Inner Game self-paced modules. Topics of discussion vary widely from athlete to athlete, but most conversations tend to circulate around leadership, mental resiliency, a team dynamics.
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Free Resources

Courses and Curriculum

Personal Development for Athletes

This is six-week digital workshop on Leadership, Mental Resiliency, and Character Development. 

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James Leath,
founder of Unleash the Athlete


James Leath is a mental performance coach and the founder of Unleash the Athlete. With a bachelors in communication, a masters in Performance Psychology, and over 20 years of coaching experience, James teaches leadership, character, and mental residency to elite performers in sport, theater, and business through keynotes, workshops, and online courses.

James has worked for companies like IMG Academy, USA Swimming, Positive Coaching Alliance, American Heart Association, and the Dallas Cowboys. He is currently a mental performance coach for the Chicago Bulls organization and splits his time between Dallas and Chicago. 

Organizations James has worked with include:

"We knew James' message would help make an impact for all of our student-athletes and our coaches. We loved every minute that he was able to share with our community. His experience and his philosophy on the purpose of interscholastic athletics, combined with his enthusiastic delivery had an incredible and memorable effect on everyone who was lucky enough to attend his sessions. "

Scott Wagner
Athletic Director, Mid-Pacific

"James spent an entire day with my whole program before the season began and his presence remained with us through the last game of our season. He brought insight, funny stories, and a lot of positive energy and helped create a solid foundation of leadership we continue to build upon. He even spoke to our parents, and they loved him! We will definitely have him back."

Jim Nazos
Head Varsity Basketball Coach, Batavia High School


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Welcome to utathlete.com.

I asked 200 coaches two questions:

  1. "What are you reading now?"
  2. "What book do you recommend other coaches read"

I compiled a list and I want to give you the list of books they recommended.